Technical Content Marketing
Peak PMM specializes in content creation for SaaS B2B firms seeking to acquire and engage technical prospects.
We learn the nuances and subtleties of your technology to articulate clear and differentiated value propositions for your solutions.
Analyze and segment your target audiences, identify best product/market fit, develop joint messaging and positioning, and create a content calendar.
Increase search engine visibility and attract new visitors with compelling content that speaks their language and tells your differentiated story.
eBooks and Whitepapers
Generate new leads with engaging content that develops trust and sets the stage to begin promoting your unique value propositions.
Provide social proof to potential buyers with concise storytelling that highlights the merits of your solution and differentiates you from the crowd.
Develop a compelling and trustworthy online presence that resonates with your target segments and buyer personas.
We're English majors who've been coding for fun for years. Our left-brain / right-brain approach lets us quickly grasp and authoritatively communicate the nuances of your technology and its benefits.
Product Marketing Oriented
We have over a decade of Product Marketing experience with high technology firms and know the ins-and-outs of messaging, positioning, and differentiation.
Broad Technology Expertise
We have deep familiarity with many industries and technologies, such as Big Data, ETL, Digital Analytics, Tag Management, Data Management, Digital Analytics, Behavioral Targeting, and more.
Big on Competition
We've conducted dozens of competitive evaluations, analyzing different types of sources to conduct accurate SWOT analyses and produce highly differentiated messaging.
Great with End Users
We've collaborated with technology end users to produce effective case studies, conference presentations, joint webinars, video testimonials and more.
Innovative Research Tools
We leverage our programming skills to automate and accelerate our research tasks, saving you time and money.